Lesson 3.36: Communications under pressure: one set of facts
During a breach, three teams write at once: communications for the press, customer service for customers, legal for the regulator. Each works fast and from whatever they last heard. When the numbers or dates differ between them, journalists and regulators notice, and the company loses trust it needed. Speculation ('a foreign state') is worse: it can be wrong, and it can't be taken back. In the lab you check three drafts against the approved fact base, find every contradiction and speculation and write the corrections.
18 min
You will learn to
- Explain why one approved fact base matters
- Compare figures and dates across drafts
- Spot speculation and attribution claims
- Check customer instructions for consistency
- Write corrections and a version rule
Key terms
- Fact base
- One approved, versioned set of facts all messages are written from.
- Holding statement
- A short first statement saying what is known, what's being done and when more will follow.
- Attribution
- Naming who is behind an attack.
- Speculation
- Statements beyond the evidence ('we believe', 'probably').
- Upper bound
- An honest maximum ('up to 81,000') while analysis continues.
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